“We needed a completely new marketing strategy”
Sea Point’s unique boutiques
A one-stop suburb for Cape Town’s fashion forward
Cape Town has entered an age where trend-setters are steeling themselves away from large malls in search of small, one-off stores. If fashion is all about stepping out in something different, then Sea Point’s unique boutiques are a fabulous place to start.
Catwalk
Catwalk clothing stocks fashion labels from Dubai and Malaysia, as well as men’s shirts from South African designer, Gavin Rajah. You’ll also find an onsite beauty salon. The leopard print dress we saw in the window wouldn’t look amiss on one of Cape Town’s models.
3 Gibraltar House | 74 Regent Road | Sea Point | Cape Town | +27 (0)21 439 1793
Ladies Fashion
It doesn’t look much from the outside, but this has to be one of my favourite boutiques. Rails upon rails of Asian kimono-style wraps, floral Chinese dresses and bright colours are original and wearable.
59 Regent Road | Sea Point | Cape Town | +27 (0)84 228 5637
Imagine
This boutique certainly fuels the imagination with antique, full-length mirrors, gypsy lanterns and calming colours. Plus size ladies shouldn’t have to compromise when it comes to fashion, so a range of comfortable daywear is designed to make women feel even more beautiful.
46 Regent Road | Sea Point | Cape Town | +27 (0)21 434 4489
Gabriele
Beverley Edelstein, who has owned Gabriele for 30 years, caters for everyone, whether you’re 12 or 100-years-old. We’re talking soft, flowing, and comfortable tops, dresses and accessories. The boudoir’s interior boasts gold, black velvet and mirrored units.
Shop G2 | The Regent | Regent Road | Sea Point | Cape Town | +27 (0)21 434 5945
Mari And Me
Their elegant interior was inspired by a silver wallpaper designed by Ralph Lauren, which has a vintage motif. Mari Kushner’s boutique is all about exclusive, yet comfortable and affordable clothing inspired by international trends.
Shop no. 5 | Nedbank Centre | 15 Kloof Road | Sea Point | Cape Town | +27 (0)21 434 5446
Peach
Through the enchanting twists of Peach’s wrought iron gates, you’ll find a treasure trove of imported clothing, bags, belts, scarves and costume jewellery from countries such as America, the United Kingdom, Turkey, France, Italy and Australia. The store suits everyone from eight-year-olds in search of a necklace to 70-year-olds with a penchant for scarves.
2 Marine House | Main Road | Sea Point | Cape Town | +27 (0)21 439 7420
The Showroom
The walls are adorned with jewellery made with lead-free, hypoallergenic metal, including ankle chains and necklaces. Everything is for sale here from dresses designed in Durban to pottery and babies’ toys.
399 Main Road |Sea Point | Cape Town | +27 (0)21 434 8773
St John’s Piazza
Visit D’Avolessa for show stopping evening dresses, Bottega for casuals, Inner Secrets for stunning underwear and Grow for kids’ wear.
St John’s Piazza | Main Road | Sea Point | Cape Town
Planet Love
This pink shop is home to a collection of young and trendy fashion.While most items are R210, you can buy any two garments for R300. You can be fashionable without the price tag.
315 Main Road | Sea Point | Cape Town | +27 (0)78 525 3656
Lola’s Closet
Characterised by colourful butterflies painted on the walls and white railings with curly ends, this girly store stocks imports from Israel, Turkey and Italy. Garments are priced according to the quality of the fabric, and this includes simple dresses that can be dressed up or down, belts, denims and a selection of men’s clothing.
Shop no. 6 | 275 Main Road | Sea Point | Cape Town | +27 (0)84 504 1285
French Knickers
This quirky shop sells underwear that is fashionable and sexy, as opposed to play-it-safe and practical. Pretty French knickers and bras, men’s boxers and briefs and sexy camisole sets are imported from Turkey and the East.
Main Road | Sea Point | Cape Town | +27 (0)21 434 3416
By Lisa Nevitt and Susanne Klatt
Read about Cape Town's latest trends in our fashion section. Another unique shopping experience in Cape Town, is Long Street's latest addition, Fashion Collage Deli, where the clothes look good enough to eat.
Show off what your mama gave you at the PHATT pool party.
Sick of shopping? There's plenty more to do in Sea Point. We love affordable bistro, La Boheme.
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