CapeTownMagazine.com

Wake up with Rooster Mornings: A Social Alarm App

Unwrapping Cape Town with you.
Also engage with our other channels
to find something you don't want to miss.
 
www.capetownmagazine.com/subscribe
CapeTownMag
CapeTownMagazine.com
capetownmag

Wake up with Rooster Mornings: A Social Alarm App

The application making people excited to wake up and hear their morning alarm clock

BEEP. BEEP. BEEP.

Argh. There it is.

BEEP. BEEP. BEEP. BEEP.

The same monotonous – somewhat pain-inflicting – noise that wakes me up every morning.

BEEP. BEEP. BEEP. BEEP. BEEP.

My dreaded alarm clock.

I have no problem with waking up in the morning. In fact, it’s quite the opposite; I enjoy waking up and starting my day off on the right foot. But what I often find sets me on the wrong foot is my alarm clock. It’s the same racket every morning – day in and day out. And even if I change the tune or pick a new ‘beeping’ sound, it still doesn’t change the fact that it’s this exasperating repetitive blast pulling me out of my peaceful slumber every day. And I know I’m not the only one who feels this way.

For Dominic Koenig, he reached his alarm clock tipping point in 2014.

“I was just gatvol of my alarm,” Dominic explains. “And thought it would be so much better if I could wake up to my sister’s voice instead of this annoying beeping sound.”

And so, Dominic used to record his little sister – “She can speak in all these different accents,” he elaborates – and then play her voice memos every morning as soon as his normal alarm clock woke him up.

“I would then just lie in bed laughing,” Dominic continues. “But eventually I got tired of hearing those voice memos and thought how cool would it be if my sister could just send me voice notes as my alarm and how cool would it further be if it was actually a surprise.”

 And that’s essentially how the idea for ‘Rooster Mornings’ was formed.

Fast-forward to 2016, Dominic, along with his business partner and friend, Josh Perry launched Rooster Mornings – a social alarm app – in November supported by the Allan Grey Orbis Foundation Accelerator Programme. Created as a personalised alarm app, Rooster allows users to custom-design their alarm clock and subsequently their wake-up experience.

Striving to re-invent the waking up wheel, the Cape Town start-up seeks to make people excited to hear their morning alarm clock tailoring the ‘waking-up-and-getting-out-of-bed’ routine into a much more pleasant and enjoyable experience. And despite this being the app’s first version – users can expect a lot of improvements and changes in the near future – the app received a whopping 900 downloads in its first week and within its first 10 days it was downloaded in 46 countries.

So, what exactly is Rooster Mornings?

Once downloaded from the iOS App or Android Play Store, Rooster allows users to tailor their alarm clock sound with ‘roosters (personal audio notes) from friends and family or with fresh daily content from one of Rooster’s various ‘channels’ – think comedy, inspirational quotes, the weather and more – or both, to surprise them when their alarm clock rings the following morning.

“Friends and family on the app can send each other voice notes. When your alarm time hits the next morning, that audio will surprise you as a wake-up alarm. You don’t know who sends you the voice note until you hear it, you’ll just receive a notification,” explains Josh. “And if you receive more than one rooster, it just plays like a voicemail one after the other,” adds Dominic.

Working very similar to the Snapchat app, users can invite and add – as well as remove – people using the app from their phone’s contact list and only Rooster “friends” can send each other roosters.

“A concern many people have is others sending them silent audio notes. To counteract this we’ve included a Rooster intro before every alarm that says: ‘Rise and shine, you’re about to receive a social/channel rooster’,” says Dominic.

The other alarm clock option is to wake up with a Rooster channel. Striving to keep things fresh and current, the duo uploads new and removes old content on a weekly basis. Channels currently include inspirational quotes and great tunes while in the near future users can look forward to religious texts, news, movie quotes and more. These can all be scheduled the night before to wake users up.

“People are incredibly individual in the morning, some people want to wake up to quite hard motivation and others want soft rain sounds – we want to cater to all of that,” says Josh.

“We’re also getting local musicians, performers and comedians on board as well,” adds Dominic. “So far we have Richard Stirton (2016 winner of The Voice SA), comedian Chester Missing and Olympic swimmer Miles Brown.”

Thinking long term, the duo strives for the app to become everything that constitutes an incredible morning: “We want Rooster Mornings to be so much more than just an app on your phone and your instant wake up but everything else from there as well,” explains Josh.

Seeking to branch into the IoT (Internet of Things) space, Josh and Dominic wish to further develop the app so that from the moment a user’s morning rooster chimes, the app will, for example, notify the geyser to turn on or the coffee machine to start brewing establishing the ultimate morning experience; all hands-free, of course.

“There is home automation, but we think it will be great to integrate it with your alarm clock, which hasn’t been done yet. Let the Rooster Mornings app be the central controller for the morning per say – the first thing that operates in the morning.”

Motivated to help people wake up in their element every morning, Rooster Mornings seeks to make its users excited and happy to hear their morning alarm clock every morning – no matter the time – helping them to feel inspired, enlightened and encouraged for the day ahead.  

“Honestly, I’m just waiting for the day when South African cricketer AB de Villiers is on Rooster and he wakes me up saying; ‘I’m going to the nets now and its time you get up and go do whatever you need to do...’,” says Josh with a laugh. “Day made.”

“Long-term pipeline dream for me,” adds Dom “is Morgan Freeman and Samuel L Jackson.”

And with that, I have to agree. Because seriously though, #whywakeupaverage – and with an annoying BEEP, BEEP, BEEP – when you can wake up with Rooster Mornings? And hopefully in the very near future (holding thumbs) Ryan Gosling, wishing me a very, very good morning…

How The Rooster Mornings App Works:

  1. Download the Rooster Mornings app for iPhone or Android from your respective App or Play Store.
  2. Sign up and log in with your Facebook account.
  3. Set an alarm time – Rooster Mornings uses a 24-hour clock. This alarm time cannot be changed or altered by anyone other than the user.
  4. Customise the alarm with roosters from friends or family or with fresh, daily content from one of Rooster’s various channels.
  5. Share the love by sending roosters to friends and family.
  6. Go to sleep and wait for Rooster Mornings to wake you up.

Tip: Send your ‘Rooster channel’ suggestions to Rooster Mornings via its website, or email info@roostermornings.com.

Cost: FREE

Size: iOS (42, 5 MB), Android (15 MB) 

Compatibility:
 iPhone (iOS 9 and up) Android (v4.1 and up)

NOTE: At the moment, for the app to work on iPhone iOS users must ensure their devices are left on and the app is kept in sleep mode. This is not necessary for Android users.

by Krysia Gaweda

---

If you’re looking for other cool apps in Cape Town, then check out our overview of Cool Cape Town Apps.

---

Use our events section for an up-to-date overview of happenings in Cape Town. Also, don’t forget to subscribe to our newsletter and if you have a smartphone, add m.capetownmagazine.com to your home screen for quick access on the go!

Follow us on Twitter, like us on Facebook, join our Google+ circle, connect with us on LinkedIn, check out our photos on Instagram and follow our Pinterest boards for updates on what’s happening in and around the Mother City!

Cape Town Events Calendar
December 2018
SUN MON TUE WED THU FRI SAT
1
2 3 4 5 6 7 8
9 10 11 12 13 14 15
16 17 18 19 20 21 22
23 24 25 26 27 28 29
30 31

ReconciliationDay2018_SGTpepper1Go Long This Reconciliation Day Weekend

Recognise the past, celebrate the future and make the most of the long Day of ...

LaParada20Two Hours of 2-For-1 Drink Specials ...

Two Hours of 2-For-1 Drink Specials with Happy Hour At La Parada

Santa's Village V&A WaterfrontV&A Waterfront Opens Santa’s Village ...

Flying in from the North Pole, Santa will be in Cape Town to see if kids have been ...

Panasonic_Siya_360% Off On Electronics at NEW Panasonic ...

Do your Christmas shopping at the all-new Panasonic pop-up store at Panasonic House in ...

Botane Skin Actives New Images 2Get 20% Off BOTANē Skin Actives ...

Simplified skin health for less in store this holiday season

pinelands_marketGet Festive At Pinelands Craft & Gift ...

Free entry to this market brimming with delicious food and good quality, well-priced ...

Summer Glice Rink Mini Neon Pop-up Summer Ice Skating ...

You read that right, kids can go ice skating in summer

Galilieo_RupertSaturday Nights at The Galileo Open Air ...

Kick back, sip wine and relax with a country movie screening experience

OX boat rides 110% Off: See The Marine Big 5 on an ...

Whales, dolphins, penguins, cape fur seals and mola mola (sunfish), an awesome boat trip ...

legends_live_in_concertCelebrate The Music Legends All On One ...

A talented 10-piece cast impersonates music legends to perfection

Roast and Co Daily: Two Hours of 2-For-1 Specials at ...

Plus: Half-price on all “To Share” plates – see what’s on the menu here

2 4 1 hqHQ: Not Such a Blue Monday After All

HQ’s #2FOR1Monday: Live acoustic music and two Salad, Steak and Chips set menus for the ...

KewpieAn Inspiring Message of Diversity and ...

The vibrant diversity of District Six comes alive with an exhibition about a famously ...

Cape Culinary Tours Valentine's Day InclusionTake a Bite into History with Cape Town ...

Learn about Cape Town’s past while savouring local cuisine with these informative ...

AroundAboutCars 3 Get R100 Off Your Next Hired Car From ...

Quote “CapeTownMagazine” when booking a car through AroundAboutCars and get R100 off

danielasSample Daniela's Exotic Macarons For ...

Salted caramel, purple surprise, ginger sesame, cinnamon milk tart and 20 more Parisian ...

Le Bonheur 12Get a 20% Discount on Accommodation at ...

Le Bonheur Reptiles and Adventures offers patrons a 20% discount when they stay at this ...

Ubuntu Climbs 365 3How Many Hikes Up Table Mountain Does ...

A hike a day gets the funds raised. This guy is hiking Table Mountain every single day of ...

Cartel House 8Get a Co-Work Desk Discount Plus Free ...

Book your hot desk at this ultra-luxe Cape Town co-working space provider this Monday and ...

Cherry Picking Ceres Klondyke Farm 3Cherry On Top: Klondyke Kicks Off ...

Pick your cherries and eat them too at this family-friendly cherry farm in Ceres

Canal Walk Ice Slide World 6Cool For The Summer At Canal Walk’s ...

A world of frozen fun this festive season

Vergenoegd_duckrun1Cheer On The Ducks At Vergenoegd Löw

Bring the kids along to experience the Duck Parade

tigersmilk26Get 2-for-1 Burgers Every Monday at any ...

Make the most of your Mondays by getting more than you bargained for at all Tiger’s ...

WeatherGiveawaysTravel Tips

Curious to make exciting discoveries in Cape Town every day? "LIKE" us for a daily hidden gem.