In Cape Town today, the first extensive Google Earth map with Soccer Stadiums, Airports, Host Cities and possible Fan Parks for South Africa’s 2010 Soccer World Cup was launched by CapeTownMagazine.com, Cape Town’s largest internet magazine in English, German and Dutch.

Download: the released 2010 Google Earth Map (self updating)

Soccer & 2010 World Cup locations in Google Earth
Marcus Zandhuis, Managing Director of CapeTownMagazine.com, explains:

“CapeTownMagazine.com has created an innovative South African Google Earth Map that visually displays soccer locations, also including key 2010 soccer world cup locations: the host cities, the stadiums, the airports closest to host cities in 2010 the office of the 2010 Local Organising Committee and any likely fan park locations”.

Broader picture of South Africa in lead up to 2010
“We aim to project the bigger picture on South Africa as we lead up 2010,including social projects, tourism, business and culture. We will bring that and more to our Google Earth Map in the next 36 months. Already our Google Earth map is a spectacular experience. You feel like you are flying over South Africa as you navigate over all locations. With almost no effort you will quickly be able to familiarise yourself with the crucial facts on all locations.

Location specific information and images
Every exact location is pinpointed with its own place mark with images, information and specific links to relevant articles for further reading on CapeTownMagazine.com.

Automatic updates all new World Cup locations until 2010
The Google Earth file automatically updates with new locations the moment they become known. This means users only need to download the place mark (KML File) once from CapeTownMagazine.com. Every time you start up Google Earth in the future it automatically updates and pulls in any new locations that have emerged since the last time you viewed. So you will be constantly be updated on all new developments with the 2010 World Cup.

Technological trendsetter & market leader
The 2010 Google earth Map is just another example of how Capetownmagazine.com is applying new technology quickly to enhance the reader’s site experience. In 2006 CapeTownMagazine.com was credited by one of the leading Google Earth Web logs for being the first travel magazine to use Google Earth in its format. (Gearthblog.com 11-10-2006). In June 2007, CapeTownMagazine.com was the first to display the 2010 Host city logo of Cape Town online. “81% of our readers is overseas, with 47% yet to visit South Africa though 24% of our readership has been to South Africa twice or more . Our regular readership (800,000 in the coming year) includes media, tour operators and frequent visitors.

Enhancing the broader 2010 Experience
CapeTownMagazine.com is not commercially connected with any organisation officially associated with the FIFA 2010 World Cup. We aim to simply to give the most up to date information from reputable sources and operators to enable the visitor to make their own informed opinion about how best to enjoy their South African 2010 experience. As Zandhuis states; “It might not make the most commercial sense for us to showcase township stays, news, social projects and music online in three languages (let’s at least say it puts a lot of strain on a small organisation such as ourselves), but in our way we feel it’s the only way to show the broader picture of South Africa to the world”.

Media friendly web addresses
For press we have created, URL’s to use in print publications and web logs on the 2010 Soccer World Cup to publish, for example:
www.CapeTownMagazine.com/2010-google-earth

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